FREDERIC AVELLA
Born in 1975 into a fourth-generation family of master masons, FRED AVELLA was immersed in the family business from a very young age. At the age of 12, his father taught him how to polish, cut, and shape various works in stone and marble.
At the age of 21, the municipality of Sanary, located on the French Riviera, chose FRED to carry out the complete renovation of several public fountains and statues.
His contemporary work offers a variety of finishes while being influenced by today's French design industry regarding ideas about pop culture, cartoons, and comic strips. He created "Freud," his first series of sculptures, manifesting his intention to demystify different animals with proportions, exaggerations, round lines, and personification.
FREDERIC's concept is to parody the serious character in a fun, almost burlesque way, knowing what the animal image represents in pop culture while often being used for brand labels or as sports mascots. Yet, the animal's characteristics remain loyal, faithful, courageous, powerful, and strong. He creates, revisits, and personalizes animal subjects by giving them a touch of pop art candy aesthetic and bright color finishes.
The artist's works
