Frederic Avella

Born in 1975 into a 4th generation of master craftsmen, Fred Avella was immersed in the family business from a very young age. At the age of 12, his father taught him how to polish, cut and shape different stone and marble works.

At the age of 21, the municipality of Sanary, located on the Côte d’Azur, chose Fred to carry out the complete renovation of several public fountains and statues.

His contemporary work offers a variety of finishes while being influenced by the French design industry of today in terms of ideas on pop culture, cartoons and comics. He created <2/>“Freud</2>, his first series of sculptures, manifesting his intention to demystify different animals with proportions, exaggerations, rounded lines and personification.

The concept of Frederic Avella is to parody the serious character in an amusing, almost burlesque way, knowing what the animal image represents in pop culture while often being used for brand labels or as sports mascots. Nevertheless, the characteristics of the animal remain loyal, faithful, courageous, powerful and strong. He creates, revisits and personalizes animal subjects by giving them a touch of pop art aesthetic and vibrant color finishes.

The works of Frederic Avella