Joy'
Born in Martigues in 1981, JOY has been immersed in the world of design since childhood. Trained as a fashion designer, she has won numerous awards and seen her creations exhibited even before conquering the windows of the biggest fashion brands. But it was by deliberately turning away from this promising career that she embraced her true vocation: contemporary art. Her medium of choice? The soda can, an everyday object elevated to the status of precious sculpture, cast in bronze and dressed in bright colors in a constant dialogue with Pop Art and rock culture.
A universal object par excellence, the can crosses all boundaries—geographical, generational, social, and cultural. Present on every continent, in every home, in everyone's hands, it embodies a simple, shared ritual: being drunk and then emptied. But it is precisely in its crumpled, compressed, abandoned state that JOY detects its artistic potential. Far from being waste, the can becomes a silent witness to our lives, a contemporary ready-made object charged with meaning and emotion.
Between Pop Art and New Realism, JOY's POPY CAN transcends its status as packaging to become a tremendously appealing and joyful work of art. A visual link between all audiences, it invites everyone to take a fresh look at this ubiquitous object, transforming the mundane into the desirable and the disposable into the precious. Collecting a POPY CAN means acquiring a piece of our shared culture, sublimated by the bold hand of an artist who celebrates beauty where we least expect it.
The artist's works
