Joy'
Born in Martigues in 1981, JOY has been immersed in the world of creation since childhood. Trained in styling, she multiplies distinctions and sees her creations exhibited before even conquering the windows of the largest fashion brands. But it is by voluntarily turning away from this promising career that she embraces her true vocation: contemporary art. Her preferred medium? The can, this everyday object elevated to the rank of precious sculpture, cast in bronze and dressed in bright colors in a permanent dialogue with Pop Art and rock culture.
The universal object par excellence, the can crosses all borders, geographical, generational, social, cultural. Present on each continent, in each home, in every hand, it embodies a simple and shared ritual: being drunk then emptied. But it is precisely in its crumpled, compressed, abandoned state that JOY reveals its artistic potential. Far from being waste, the can becomes the silent witness of our existences, a contemporary ready-made charged with meaning and emotions.
Between Pop Art and New Realism, JOY's POPY CAN transcends its packaging status to become a terribly seductive and joyful work. A visual link between all audiences, it invites each one to take a new look at this omnipresent object, transforming the mundane into the desirable and the disposable into the precious. Collecting a POPY CAN is acquiring a piece of our common culture, sublimated by the bold hand of an artist who celebrates beauty where one does not expect it.





